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Mohawk's Smart Strand Silk
Posted on: 03-25-2015 by Floor Covering Media

 

The Floor Store in Freehold, New Jersey sells Mohawk SmartStrand Silk with DuPont Sorona, which is a renewably sourced polymer. People typically select a floor covering like carpet for the home primarily because it is comfortable.

 

 

Those who value comfort can look forward to a whole new level of breathtaking softness in a fiber so gentle -yet so durable- that you may wish to cover your entire home in carpet. Fall for its smooth comfort and amazing practical qualities you should expect from a carpet for your home. 

 

 

Remember that most carpets, which claim to be soil and stain resistent, are treated with topically applied chemical protectants, which eventually wash or wear off, leaving a dingy carpet that still looks dirty even after it is cleaned.

 

This is not a concern with SmartStrand Silk because its unique soil and stain protection is built into the actual fiber; it is not a surface treatment. No matter how much a carpet is walked on or cleaned, its stain and soil protection remains the same.

 

It is permanent. It lasts for life. Even with no added chemicals, SmartStrand naturally resists food, beverages including strong staining items such as mustard, red wine, red Kool-Aid® and grit & grime.

 

 

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Most media planners aren't unlikely to consider Floor Covering Media for the schedule particularly with flooring clients. It is a natural fit or would seem so. 

 

 

During the course of the media plan, it isn't incredibly uncommon for the media planners to request specific pages. The Flooring Briefs page is one of the most commonly requested pages.

 

 

It's appealing to seasoned media planners. It's not a challenge to present even as an experiment to the client. There are a diversity of headlines over time each of which appeals to a broad range of interests within this niche industry. It is also affordably priced not to break the bank.

 

 



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