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A wide variety of topics allow readers to stay informed. Some articles are insightful. Others provoke thought. For most surface enthusiasts, flooring can be an intriguing topic and a fascinating subject with a certain amount of depth. 

 

 

The manufacturing processes, distribution networks and delivery methods are likely to captivate the attention of both suppliers and consumers alike. The article previews provide casual readers with an overview of the article. The Read More link redirects our more curious readers to the full article. Staying informed just got a bit easier.

Amazon's Strategic Foray
Posted on: 06-14-2022 by Elizabeth1

Amazon opened a brick and mortar apparel store. It's named: Amazon Style.   Where's the store? At The Americana at Brand Mall in Glendale, California.     Apparel displayed in Amazon Style includes QR (Quick Response) codes.     Codes may be scanned. Make...
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News ›› Flooring Consumer – Residential
 
U.S. Bankruptcy Court, Wilmington, Delaware
Posted on: 06-01-2022 by FlooringMedia1

  Armstrong Flooring Inc. has recently filed for bankruptcy on May 20, 2022.     They're asking to hire Skadden Arps Slate Meagher & Flom LLP, as counsel.      This case will be heard in The U.S. Bankruptcy Court, Wilmington, Delaware.   Floor Co...
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News ›› Flooring Retailer
 
Design challenges in open spaces
Posted on: 05-24-2022 by Elizabeth1

  Designers face their share of challenges with projects that require creativity.     How should a designer set discernable boundaries in an open office space?     Dividing a floor plan in an open space presents design challenges for offices.     ...
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Knowledge ›› Designer
 
Is this the first 360 degree rotating bar in NJ?
Posted on: 05-12-2022 by Elizabeth1

The roulette wheel will not be the only thing spinning at Bally’s in Atlantic City.     How so? Bally's is adding an elevated, twenty four-seat rotating Carousel bar.     The bar rotates slowly every ~15 to 20 minutes. So seatbelts aren't required.   ...
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News ›› Flooring Consumer – Residential
 
An electric indoor go kart track opens in AC
Posted on: 05-04-2022 by Elizabeth1

  Are you a fan of go kart racing? Planning a trip to Atlantic City, New Jersey?     The Raceway at Lucky Snake is a 40,000 sq. ft. indoor electric go kart track.     Share the experience with Italian go kart helmets, equipped with 4k cameras.     ...
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News ›› Flooring Consumer – Residential
 
Floor painting
Posted on: 04-28-2022 by Elizabeth1

  Do you have aging flooring and are without the resources for new flooring?     Why even consider a painted floor? It is less costly than replacing your floor. But it isn't for all floors. Is your floor suitable for painting? Do some research. Better Homes and Gardens publi...
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Knowledge ›› Flooring Consumer – Residential
 
Torn window screen?
Posted on: 04-11-2022 by Elizabeth1

  As the spring season approaches, are you prepared for the warm weather?     Have you cautiously inspected each and every one of the window screens?       Why make inspecting window screens a priority (instead of an afterthought)?     Screen ...
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News ›› Flooring Consumer – Residential
 
Next Generation Transit Surface
Posted on: 04-01-2022 by FlooringMedia1

  What’s the best surface for a bus and other types of mass transit vehicles? While some buyers find the standard transit surface an acceptable one, other buyers upgrade. Why pay more? It is an investment in ease of maintenance and safety. It isn't a top coated surface. It's pate...
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Knowledge ›› Flooring Consumer – Industrial
 
Overseas Railroad Project
Posted on: 03-08-2022 by FlooringMedia1

  Remember Henry Morrison Flagler? He was the man who oversaw an ambitious overseas railroad project. It was aptly named the Overseas Railroad, an extention of The Florida East Coast Railway Company. The destination was Key West; originally named after the Havana Cuba neighborhood: Cayo Hues...
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Knowledge ›› Architect
 
What exactly is a French cleat?
Posted on: 03-07-2022 by FlooringMedia1

  What is a French cleat? These words might sound like a foreign sports shoe.     Is it a specific type of athletic footwear worn in competitive european sports?     No. It has nothing to do with footwear or sports. It is something else, entirely. A French clea...
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Knowledge ›› Flooring Contractor
 
Billion dollar industry within a decade
Posted on: 03-01-2022 by FlooringMedia1

    Serve Robotics is an Uber spinout; a type of corporate realignment involving the separation of a division to form a new independent corporation. A spinout takes with it the operations of the segment including the assets and liabilities.     What does Serve Ro...
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News ›› Flooring Consumer – Residential
 
On site or remote inspection?
Posted on: 02-27-2022 by FlooringMedia1

  As a facilities manager, it's a responsible job. But it can be rewarding at times. You're probably faced with making a number of decisions on any given day. Obviously, some of these decisions you make are more important than others.     Few would disagree surfa...
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Knowledge ›› Component Manufacturer
 
Tues (2’s) day?
Posted on: 02-02-2022 by Elizabeth1

  Some of us are preparing for a date in February. It is not on Valentines Day.   Is it a blind date? Not entirely. We do know this date is a two-timer (of sorts).     Some of us may be wondering: Why the date deserves any further attention?   Relax. It&r...
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News ›› Flooring Consumer – Residential
 
Beautify your balcony
Posted on: 02-01-2022 by Elizabeth1

  A balcony is a platform that projects from the wall of a building. A balcony is supported by walls or console brackets and is enclosed within a balustrade. It's a word with roots: There are the Italian words: Balcone and Scaffold. There are the German words: Balcho, Beam & Balke...
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Knowledge ›› Flooring Consumer – Residential
 
Film Studio Flooring, Part 3
Posted on: 01-01-2022 by Elizabeth1

    Background noise is likely to present a problem when filming. So acoustical value can be important for film studio flooring. Acoustic flooring possesses a unique capacity to aborb sound. It is not much unlike the way that a sponge absorbs water. Inquire about the NRC rating (Noi...
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Knowledge ›› Flooring Consumer – Industrial
 
Film Studio Flooring, Part 2
Posted on: 01-01-2022 by Elizabeth1

        Not all but some of the film studios around the world may occasionally require custom made surfaces in certain situations, especially when the studio owner faces flooring problems, typically after reluctantly acquiring aging buildings with unsuitable space...
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Knowledge ›› Flooring Consumer – Industrial
 
Film Studio Flooring, Part 1
Posted on: 01-01-2022 by Elizabeth1

  Why do we love watching movies? They provide us with a pleasant distraction or at the very least an entertaining one. Some allow us to develop our imaginations. Others let us escape from reality, even if it's for a brief moment.     Most of us like what we see, hear an...
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Knowledge ›› Flooring Consumer – Industrial
 
Fugitive dust?
Posted on: 01-01-2022 by FlooringMedia1

  What makes dust so unpredictable? Especially during cold winter months, dust charged with static electricity occasionally finds an escape route out of the dustpan regardless of how vigilant your efforts are to contain it during the cleaning task. People who know something about dea...
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Knowledge ›› Flooring Consumer – Residential
 
A decade in the making!
Posted on: 01-01-2022 by FlooringMedia1

  Has it been 10 years already?     FCM remarkably continues to survive in the competitive field of social media.     With the focus on flooring, it would appear there is a demand for niche news.       We'll be broadening our coverage to inclu...
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News ›› Flooring Consumer – Residential
 
Zuchongzhi quantum processor
Posted on: 12-12-2021 by FlooringMedia1

  What's Zuchongzhi? It's the quick quantum processor that's in development. Recently, it has been getting some media attention and for a good reason. Are you wondering why this particular name was chosen for the processor?     Our best guess? It sounds similar to Zu Cho...
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Comments(0) | Views (188)
News ›› IT Professionals
 
BLT
Posted on: 12-04-2021 by FlooringMedia1

    Tram and transit flooring enthusiasts alike have been talking about the sizeable contract that Baselland Transport (BLT) signed with Stadler for 25 TINA trams; the total integrated low-floor drive trams built at Stadler’s Bussnang plant (Switzerland). The time frame? The ...
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News ›› Flooring Contractor
 
An engaging shade
Posted on: 12-03-2021 by Elizabeth1

  Not a common choice of colors for kitchen cabinets. But an engaging shade.     This particular color choice was inspired by an evanescent lavender sunset.   It's a bold, trendy color choice reminiscent of design styles during the 1970’s.   The ter...
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Comments(0) | Views (122)
Knowledge ›› Flooring Consumer – Residential
 
Weather or not?
Posted on: 11-18-2021 by FlooringMedia1

  Rough day at the office? Troubles at the jobsite? Just because your job may require getting a bit dirty during work hours, it doesn't necessarily mean that your vehicle can't stay clean; at least on the inside.     How? With Weather Tech, a protective floor liner tha...
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Comments(0) | Views (161)
Knowledge ›› Flooring Contractor
 
Why Kilim?
Posted on: 11-15-2021 by FlooringMedia1

    What is Kilim? A flat tapestry-woven carpet or rug that is typically made in those countries of the former Persian Empire.     What countries? Iran, the Balkans and Turkic countries. They aren't just decorative. You could use them for prayer rugs.     Ho...
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Comments(0) | Views (148)
Knowledge ›› Designer
 
Messy apartment?
Posted on: 11-08-2021 by FlooringMedia1

  Ugh! Look at your apartment. What a mess. Embarassing? Maybe (or not). Regardless of how you feel about the mess, you should really find the time to tidy up the place. Nevertheless, you understandably lead a busy life and have priorities. Cleaning? Not likely one of them. Anyway, w...
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Comments(0) | Views (114)
Knowledge ›› Flooring Consumer – Residential
 

 

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Most media planners aren't unlikely to consider Floor Covering Media for the schedule particularly with flooring clients. It is a natural fit or would seem so. 

 

 

During the course of the media plan, it isn't incredibly uncommon for the media planners to request specific pages. The Flooring Briefs page is one of the most commonly requested pages.

 

 

It's appealing to seasoned media planners. It's not a challenge to present even as an experiment to the client. There are a diversity of headlines over time each of which appeals to a broad range of interests within this niche industry. It is also affordably priced not to break the bank.

 

 



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